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	<title>Tanpola Articles Directory &#187; Branding</title>
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		<title>Why a Compelling Press Release is Your Company&#8217;s Best Friend</title>
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		<pubDate>Thu, 01 Jan 1970 00:00:00 +0000</pubDate>
		<dc:creator>marshafriedman123</dc:creator>
				<category><![CDATA[Branding]]></category>

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		<description><![CDATA[Chances are that whether you are the owner, manager, or public relations director of a company, you are always looking for ways to be in the public eye.  While advertising is important, it doesn&#8217;t provide the credibility that PR can.  Al Ries, marketing guru and strategist says in his book The Fall of [...]]]></description>
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		<title>Brand Building For Your Small Business</title>
		<link>http://www.tanpola.com/marketing/marketing-branding/brand-building-for-your-small-business-37408.html</link>
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		<pubDate>Thu, 01 Jan 1970 00:00:00 +0000</pubDate>
		<dc:creator>CashMiller</dc:creator>
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		<description><![CDATA[To a small business name recognition can mean everything. Often small businesses are built by word of mouth and some business cards but so much more can be done to help your business grow. You need to develop your small businesses image. It needs to become a brand. Even if your company only serves your [...]]]></description>
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